Restaurant Use Case

Primo Rewards for restaurants

Restaurants deal with a wider mix of customers than a cafe or salon — solo lunch regulars, families out for a weekend meal, groups celebrating something. Primo's setup is flexible enough to fit whichever pattern actually describes your regulars.

Setup, matched to your regulars

Depending on what brings people back, you might run a straightforward visit-based reward ("visit 5 times, unlock a reward on your next meal"), something tuned to a weekday lunch crowd, or a family-visit reward if that's more your customer base. You choose this during the same short onboarding tour every merchant goes through, and get a QR poster for your tables or entrance.

What it looks like during service

A guest scans your QR code once, usually on their first visit, to join. From then on they check their own progress from their phone, logging in with their WhatsApp number and a one-time code rather than an app or password. When the bill is settled, staff add the stamp from the dashboard — it updates immediately, so it doesn't add a delay to turning the table.

Your dashboard, kept simple

You get a guest list, a WhatsApp tab, basic analytics on visits and redemptions, and a QR/CSV export if you want to reprint table cards or pull your own data. It's meant to be usable by whoever's on the floor that shift, not just the owner.

Redemption stays with your staff

Guests can see their own progress on their phone, but a completed reward only gets applied once staff verify and confirm it — so it stays under the restaurant's control rather than running on the honour system.

Worth knowing: a celebration reward — a small perk for birthdays or anniversaries — tends to sit well alongside a main visit-based reward for restaurants that regularly host small occasions.

Getting started

There's a 30-day free trial with no credit card required, and most restaurants have it running at the till within about ten minutes of signing up.


Questions restaurant owners ask before signing up

Can the reward be different for lunch versus dinner crowds?
You can tune the reward toward whichever pattern matters most to your business — a weekday lunch crowd or a broader visit-based reward both work, though only one rule runs at a time.
Can any server add a stamp, or only the manager?
Any staff member logged into the merchant dashboard can add a stamp when the bill is settled.
Does this work for family or group visits, not just solo diners?
Yes, a family or group-visit reward can be set up if that better reflects how your regulars actually visit.
Do I need this to connect to my billing system?
No, Primo runs independently of whatever POS or billing setup you already use.
What does it cost?
There's a 30-day free trial with no credit card required. Current plans are on the pricing page.

Whether it's the weekday lunch regulars or the families who come back for weekend dinners, this is what running the reward on Primo actually looks like on the floor.

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